qr code marketing
QR Marketing with QR Codes
What is QR Marketing and how can it benefit you and your customers?
You've probably seen these little graphics here and there around town or in your travels. What they are are highly customizable and interactive barcodes that contain a multitude of information. From a digital business card, to a secret URL to a special promo page on your website, these graphics - QR codes are on the verge of taking over the way North American businesses conduct their marketing.
"I understand the bar code idea - like when I get my groceries scanned, the price goes directly into the cash register. But what do you mean, Interactive, Alex?"
Well, THIS interactivity is the KEY! The QR code can be read on most any smart phone and even some regular cell phones with cameras. You can add your QR Codes to ANY print marketing, posters, banners, window displays, etc., so with one click of the smart phone, your potential customer will have ALL the information they need about your offer, your business or deal, automatically stored in their mobile device!
The instructions programmed into the QR Code, can then automatically send the viewer to your website, secret web pages just for QR viewers, launch an application, send them a text message, automatically add your contact info to their address book, or take them to a form where they can enter their data get your coupon codes - you name it! It's really hands-free direct response marketing.
PLUS, all the results are trackable so you know if your campaigns are working for you.
Here are some ways to use QR Codes:
- Smart real estate agents can create QR codes for each property, with a link to the listing site, AND all the pertinent details so potential buyers driving by can instantly get the info (sales pitch) they need.
- Car dealers can put large QRE placards on the show vehicles on the lot so people passing by can scan the code and get all the details.
- At tradeshows, put a big QR code on your banner with a link to a secret page on your website, just for tradeshow participants and offer them a freebie/discount code in exchange for them adding themselves to your list.
- Tweet or blog your QR Code with your special offer and and a link to the product purchase page.
- Yellow Pages advertiser? Don't get me started - ditch the expensive and useless full page ad and buy one small enough for your name, logo special offer for yellow pages readers only AND your QR Code which will direct them to a special page on your website where they can claim their special deal. You get ROI, trackable results and proof that your Yellow Pages ads work, or not!
- Using free classified sites? Many charge for adding a link but will allow you 1 or 2 free images. Guess what - the QR code is an image!
Want more info or need some ideas for marketing with QR codes - contact us.
Introductory special QR Code consultation for easy to use QR codes to get more results n your business (35 minutes), PLUS your first QR Code for FREE. Only $99.00. Book now, 204.942.4704 or use the QR code here to send us a text to book your appointment. Please include your first and last name in your text.
How cool is that!?
Watch this Video for even more!